Designing
perception.
Digital products by NO, Inc. — Tokyo, Japan
A new view of the everyday.Scroll
01 / ABOUT
Question
the question.
Everyday habits. Familiar choices.
Things we take for granted.
We begin by looking again.
At the assumptions behind a habit.
At the meaning we give a choice.
Through design and technology, we turn these questions into digital products—and new ways to experience the everyday.
02 / PRODUCTS
It starts with a choice.
Games, apps, and a different view of the everyday.
Explore the products we make.
03 / BEHIND THE PRODUCTS